Velostar Coffee & Bikes

Apparel graphics for Velostar Coffee & Bikes—Cambie Village's premier coffee & bike repair shop.

2024

Apparel Graphics & Illustration

-Hero@2x

Concept Exploration

GRAPHICS FOR MY FAVOURITE COFFEE SHOP IN THE CITY

When the owners of Velostar Coffee & Bikes asked me to design a t-shirt for them, I was ecstatic. As a long-time friend and patron of the shop, I wanted to make sure we ended up with something that we were both proud of. At the beginning of the project, I pitched 3 potential visual directions that we could explore.

CONCEPT 1—HERITAGE DECALS

Portfolio-Velostar-Moodboard-1

CONCEPT 2—STORE MASCOT

Portfolio-Velostar-Moodboard-2

CONCEPT 3—BIKE PARTS

Portfolio-Velostar-Moodboard-3

APPAREL GRAPHICS

-Graphic-Front@2x
-Graphic-Back@2x
-Tshirt-4@2x
-Totes@2x

The Work

For consultation, collaboration and/or caffeination inquiries,

Caleb Lam © 2024

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